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Chinese Southern Belle Partners with Lotus Foods for Health, Sustainability, Fair Trade

February 21, 2011 by csbadmin

Chinese Southern Belle teamed up with Lotus Foods, a family-owned, certified fair-trade company based in California to promote organically grown, heirloom rice varietals that are “good for you and good for the planet!”  Bhutanese red rice and Forbidden black rice tastings were featured at area Whole Foods Markets.
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The goal was to introduce consumers not only to the diversity of rice types but also to educate them on the health and environmental benefits of eating whole grain rice, supporting small family farmers and using sustainable rice cultivation methods, such as SRI (system of rice intensification).
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CSB looks forward to developing more “doing well by eating well” partnerships. Contact us to find out how we can help your business/organization expand or diversify through food/product demos, multicultural marketing, demo training or special events!
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Chefs: Serve Lotus Foods rice in your establishments. Visit the Chef Ex section, Sysco Food Show, Georgia World Congress Center, March 2

Filed Under: Food Justice Tagged With: black rice, demo, eating, Food, lotus foods, marketing, recipe, rice, rice cooker, Shopping, sri, sustainability, whole foods market

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